New initiative will promote an accommodating and positive experience for all guests and fans with a sensory issue at Capital One Arena
KultureCity has partnered with Monumental Sports & Entertainment to make Capital One Arena and all of the programs and events the arena hosts to be sensory inclusive. This new initiative will promote an accommodating and positive experience for all guests and fans with a sensory issue at Capital One Arena.
The certification process entailed the staff at Capital One Arena being trained by leading medical professionals on how to recognize those guests and fans with sensory needs and how to handle a sensory overload situation. Sensory bags, equipped with noise canceling headphones (provided by Puro Sound Labs), fidget tools, verbal cue cards (produced in conjunction with Boardmaker) and weighted lap pads will also be available to all guests at Capital One Arena who may feel overwhelmed by the environment. These fans will also have access to a dedicated quiet room for those who may need a calmer and more secure environment.
Sensory sensitivities or challenges with sensory regulation are often experienced by individuals with autism, dementia, PTSD and other similar conditions. One of the major barriers for these individuals is sensitivity to over stimulation and noise, which is an enormous part of the environment in a venue like Capital One Arena. With its new certification, Capital One Arena is now better prepared to assist guests with sensory sensitivities in having the most comfortable and accommodating experience possible when attending any event at Capital One Arena.
Prior to attending an event, families can download the free KultureCity App where one can view what sensory features are available and where they can access them. Also, on the App is the Social Story which will provide a preview of what to expect while enjoying an event at Capital One Arena.
“To know that you soon will be able to see families attend a basketball game, a true community binding experience, with their loved ones who have a sensory challenge and who were not able to previously attend, is truly a heartwarming moment. Our communities are what shapes our lives and to know that Capital One Arena is willing to go the extra mile to ensure that everyone, no matter their ability, is included in their community is amazing.” Dr. Julian Maha, Co-Founder, KultureCity.
“We are proud to partner with KultureCity to help provide an inclusive and welcoming environment at Capital One Arena for fans who may have a sensory sensitivity,” David Touhey, President of Venues at Monumental Sports & Entertainment, said. “It is our mission at Monumental to ensure all fans have a terrific experience while enjoying a game or event at Capital One Arena.”
KultureCity is a leading non-profit recognized nationwide for using their resources to revolutionize and effect change in the community for those with sensory needs; not just those with Autism. Since the program’s inception, KultureCity has created over 350 sensory inclusive venues in 4 countries; this includes special events such as: NFL Pro-Bowl, NFL Super Bowl, MLB All Star Weekend. KultureCity has won many awards for its efforts: NASCAR Betty Jane France Humanitarian Award in 2017, Cleveland Cavaliers’ Quiet Space Sensory Room at Quicken Loans Arena was a finalist for the 2018 Stadium Business Award, and the 2018 Clio Sports Silver for social good in partnership with Cleveland Cavaliers/Quicken Loans Arena. Recently, KultureCity was awarded one of the World’s Most Innovative Companies for 2019 by FastCompany.
About Monumental Sports & Entertainment:
Monumental Sports & Entertainment (MSE), located in Washington, D.C., is one of the largest integrated sports and entertainment companies in the country with one of the most diverse partnership groups in all of sports. MSE owns and operates five professional sports teams: NBA’s Washington Wizards, NBA G League’s Capital City Go-Go, NBA 2K League’s Wizards District Gaming, the 2018 NHL Stanley Cup Champion Washington Capitals and the 2019 WNBA champion Washington Mystics. The company is also co-owner of aXiomatic, which has controlling interest in global esports franchise Team Liquid, and owns and operates Capital One Arena in Washington, D.C. Monumental Sports & Entertainment also manages MedStar Capitals Iceplex, the state-of-the-art training facility for the Capitals and EagleBank Arena on George Mason University’s campus. In conjunction with the District of Columbia and Events DC, MSE is a partner in a new sports and entertainment facility in Southeast DC on the St. Elizabeth’s East campus that opened in September 2018. Facility highlights include MedStar Wizards Performance Center, the brand-new training facility for the Wizards, Go-Go and Mystics, and a 4,200-seat arena which will serve as the new home of the Mystics and Go-Go. Monumental Sports & Entertainment also co-owns and operates Monumental Sports Network (MSN) with the NBC Sports Group. MSN is the mid-Atlantic region’s top destination for exclusive fan experiences and original sports content across desktop, tablet, mobile and OTT streaming devices.